How to Determine a Pricing Strategy for Your SaaS Product
Are you struggling to find the perfect pricing model for your SaaS product? Wondering how you can balance affordability for your customers and profitability for your business? You're not alone. This guide will walk you through determining a robust pricing strategy that aligns with your product's value and your target market's expectations. By the end, you'll have a clear roadmap to implement a pricing strategy that not only attracts customers but also drives revenue growth.
Step 1
Introduction to SaaS Pricing Strategies
Activity:Â Start with a presentation on the different strategies of SaaS pricing, highlighting the importance of choosing the right strategy.
Collaboration:Â Discuss with participants their current understanding and expectations regarding SaaS pricing.